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Business

Wendy’s Restaurants Abroad Are About to Break the Biggest Color Rule of Food Branding

INC·May 26 ago·3 min read
Photograph via Inc.
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Franchisees in international markets can make their restaurants light blue instead of red. Visually, it signals digital ordering. But does it make you hungrier?

Franchisees in international markets can make their restaurants light blue instead of red. Visually, it signals digital ordering. But does it make you hungrier?

Franchisees in international markets can make their restaurants light blue instead of red. Visually, it signals digital ordering. But does it make you hungrier?

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