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‘The Mandalorian and Grogu’ was a box-office disappointment. Disney’s TV strategy is to blame.

BI·May 26 ago·3 min read
Photograph via Business Insider
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"The Mandalorian and Grogu" had the worst opening of any "Star Wars" theatrical release. Is the franchise strategy pivot to TV to blame?

"The Mandalorian and Grogu" had the worst opening of any "Star Wars" theatrical release. Is the franchise strategy pivot to TV to blame?

"The Mandalorian and Grogu" had the worst opening of any "Star Wars" theatrical release. Is the franchise strategy pivot to TV to blame?

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