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South Korean Starbucks boss apologizes for ad campaign that evoked massacre

INDEPENDENT·May 26 ago·3 min read
Photograph via Independent
RSS SUMMARY · AGGREGATED FROM INDEPENDENT

South Korean retail tycoon Chung Yong-jin has apologized for a second time in two weeks as Starbucks’ local operation faces a backlash over a recent marketing campaign that was widely perceived as mocking victims of a bloody military crackdown on pro-democracy protesters in 1980

South Korean retail tycoon Chung Yong-jin has apologized for a second time in two weeks as Starbucks’ local operation faces a backlash over a recent marketing campaign that was widely perceived as mocking victims of a bloody military crackdown on pro-democracy protesters in 1980

South Korean retail tycoon Chung Yong-jin has apologized for a second time in two weeks as Starbucks’ local operation faces a backlash over a recent marketing campaign that was widely perceived as mocking victims of a bloody military crackdown on pro-democracy protesters in 1980

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