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One number shows how much trouble German carmakers are in

THE STREET·7h ago·3 min read
Photograph via The Street
RSS SUMMARY · AGGREGATED FROM THE STREET

Reputations in business rarely collapse in a single afternoon. They erode quietly, one quarter at a time, until the distance between what a brand used to be and what it has become is impossible to ignore. For most of the past 50 years, German cars sat at the top of that pile. The badge on a BMW …

Reputations in business rarely collapse in a single afternoon. They erode quietly, one quarter at a time, until the distance between what a brand used to be and what it has become is impossible to ignore. For most of the past 50 years, German cars sat at the top of that pile. The badge on…

Reputations in business rarely collapse in a single afternoon. They erode quietly, one quarter at a time, until the distance between what a brand used to be and what it has become is impossible to ignore. For most of the past 50 years, German cars sat at the top of that pile. The badge on a BMW …

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