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Costco adds an exclusive Coca-Cola soda rival

THE STREET·1h ago·3 min read
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The soda wars used to mean Coke versus Pepsi. Back in the 1990s, even into the 2000s, alternative soda brands were novelties, and energy drinks weren't even a major category. Now, Keurig Dr. Pepper has become a significant rival to Coca-Cola and PepsiCo, and energy brands like Red Bull, Celsius, …

The soda wars used to mean Coke versus Pepsi. Back in the 1990s, even into the 2000s, alternative soda brands were novelties, and energy drinks weren't even a major category. Now, Keurig Dr. Pepper has become a significant rival to Coca-Cola and PepsiCo, and energy brands like Red Bull, Celsius, …

The soda wars used to mean Coke versus Pepsi. Back in the 1990s, even into the 2000s, alternative soda brands were novelties, and energy drinks weren't even a major category. Now, Keurig Dr. Pepper has become a significant rival to Coca-Cola and PepsiCo, and energy brands like Red Bull, Celsius, …

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