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Business

Cereal giant makes major change to win back consumers

THE STREET·1h ago·3 min read
Photograph via The Street
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Once upon a time, cereal was a morning staple.  Quick, easy, and affordable, it was the preferred option for rushed weekdays and lazy weekends alike. But in recent years, the cereal aisle of my local grocery store feels like it’s become an increasingly complicated experience. Choosing which …

Once upon a time, cereal was a morning staple.  Quick, easy, and affordable, it was the preferred option for rushed weekdays and lazy weekends alike. But in recent years, the cereal aisle of my local grocery store feels like it’s become an increasingly complicated experience. Choosing which …

Once upon a time, cereal was a morning staple.  Quick, easy, and affordable, it was the preferred option for rushed weekdays and lazy weekends alike. But in recent years, the cereal aisle of my local grocery store feels like it’s become an increasingly complicated experience. Choosing which …

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