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Lifestyle

Are We Anywhere Near Peak Lip Balm?

BOF·2d ago·3 min read
Photograph via Business of Fashion
RSS SUMMARY · AGGREGATED FROM BOF

The ‘skinification’ of lip products is still driving the category, but consumer fatigue and cannibalisation are beginning to threaten its continued growth.

The ‘skinification’ of lip products is still driving the category, but consumer fatigue and cannibalisation are beginning to threaten its continued growth.

The ‘skinification’ of lip products is still driving the category, but consumer fatigue and cannibalisation are beginning to threaten its continued growth.

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