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Business

Can Mattel Build an Empire on He-Man’s Shoulders?

TNYT·3h ago·3 min read
Photograph via The New York Times
RSS SUMMARY · AGGREGATED FROM TNYT

Masters of the Universe” will test whether Mattel can cement itself as an entertainment powerhouse with a hypermasculine character from the 1980s.

“Masters of the Universe” will test whether Mattel can cement itself as an entertainment powerhouse with a hypermasculine character from the 1980s.

“Masters of the Universe” will test whether Mattel can cement itself as an entertainment powerhouse with a hypermasculine character from the 1980s.

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