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Entertainment

Zohran Mamdani and his social team built a new internet campaign playbook

MASHABLE·1d ago·3 min read
Photograph via Mashable
RSS SUMMARY · AGGREGATED FROM MASHABLE

Zohran Mamdani's mayoral campaign didn't just dominate New York politics — it mastered the internet. Behind the viral videos was a team of creatives who reshaped how political campaigns connect with voters online.

Zohran Mamdani's mayoral campaign didn't just dominate New York politics — it mastered the internet. Behind the viral videos was a team of creatives who reshaped how political campaigns connect with voters online.

Zohran Mamdani's mayoral campaign didn't just dominate New York politics — it mastered the internet. Behind the viral videos was a team of creatives who reshaped how political campaigns connect with voters online.

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