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Red Lobster’s Endless Shrimp Turned Servers Into ‘Shrimp Police’ And Bankrupted the Chain. Now It’s Back — Here’s How They Changed It.

ENTREPRENEUR·May 19 ago·3 min read
Photograph via Entrepreneur
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The all-you-can-eat shrimp promotion almost destroyed the chain two years ago. After months of planning, Red Lobster relaunched it in April.

The all-you-can-eat shrimp promotion almost destroyed the chain two years ago. After months of planning, Red Lobster relaunched it in April.

The all-you-can-eat shrimp promotion almost destroyed the chain two years ago. After months of planning, Red Lobster relaunched it in April.

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