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How a Swatch watch became a collector’s item – and caused chaos around the world

INDEPENDENT·May 18 ago·3 min read
Photograph via Independent
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The limited edition Audemars collaboration, a pocket watch on a lanyard, has prompted shoppers to go into meltdown – and the ‘Royal Pop’ is already worth thousands of pounds online. A puzzled Katie Rosseinsky looks at the latest trend for performative shopping

The limited edition Audemars collaboration, a pocket watch on a lanyard, has prompted shoppers to go into meltdown – and the ‘Royal Pop’ is already worth thousands of pounds online. A puzzled Katie Rosseinsky looks at the latest trend for performative shopping

The limited edition Audemars collaboration, a pocket watch on a lanyard, has prompted shoppers to go into meltdown – and the ‘Royal Pop’ is already worth thousands of pounds online. A puzzled Katie Rosseinsky looks at the latest trend for performative shopping

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