Tuesday, May 12, 2026Aggregating 2,418 sources · Updated 38 seconds agoNYC 54° · LON 47° · TOK 61°
Lifestyle

From Seoul to Paris, East Pacific Trade shapes its European strategy around experiential retail

FN·3h ago·3 min read
Photograph via Fashion Network
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With a pop-up in Paris, EPT is laying the foundations for its European expansion. The South Korean brand, a relative newcomer to the international market, is using the space to trial an immersive format.

With a pop-up in Paris, EPT is laying the foundations for its European expansion. The South Korean brand, a relative newcomer to the international market, is using the space to trial an immersive format.

With a pop-up in Paris, EPT is laying the foundations for its European expansion. The South Korean brand, a relative newcomer to the international market, is using the space to trial an immersive format.

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